This article will provide a practical, actionable checklist for creating blog content that is optimized for both search engines and human readers.
The 10-point checklist will cover:
- Target a single, primary focus keyword.
- Analyze the top-ranking search results (SERPs) for that keyword to understand user intent.
- Craft a compelling and keyword-inclusive title (H1 tag).
- Structure the content logically with descriptive subheadings (H2, H3 tags).
- Write an engaging introduction that hooks the reader.
- Use short paragraphs, bullet points, and numbered lists to improve scannability.
- Add relevant images and videos with optimized alt text.
- Include both internal links to other pages on the site and external links to authoritative sources.
- Write a clear and strong call-to-action (CTA).
- Optimize the URL slug and meta description to be concise and keyword-rich.